A
SIMPLE
IDEA

Simple ideas

move

the world

Design Thinking
x
Behavioural Science
CONSULTING

We tinker

FOR
Behavioural audits
to arrive at deep insights
Insights
5 weeks
FOR
Fresh, behaviourally-powered
‍solutions
Prototypes
10 weeks
FOR
Pilot-ready behaviour
change solutions
Pre-MVPS
12 weeks
TRAINING

We train

Inspire
90-120 min
FOR
A quick burst of insightful
inspiration
Equip
1 or 2 days
FOR
Teams to learn our behavioural tools
& frameworks
, through application
Infuse
2-3 months
FOR
Teams to learn while tackling a real
business challenge

We collaborate

across sectors to fuel innovation that touches real lives
12 YEARS

100+ ORGANISATIONS
15+ INDUSTRIES & SECTORS
40+ PROJECTS
Discover how simple ideas drive social change.

How we work:
Behaviour Design Codex

Our Behaviour Design Codex sets us apart. We use it to transform complex challenges into actionable solutions.
The problem
The system
The challenge
The Tinker Studio
Our playground for self-initiated experiments, where we push boundaries and explore new ideas.